KILLARNEY Credit Union, along with its sister credit unions throughout the country, have been named the most highly reputable organisation in Ireland, according to the latest Ireland RepTrak 2020 study carried out by The Reputations Agency.
With a score of 83.7, credit unions took the top spot overall for their role as a trusted cornerstone of local communities with over 3.6 million members nationwide.
This represents a return to the top spot for credit unions who finished second in last year’s poll having come first in 2018.
The study delves into the perceptions of over 7,000 members of the public, collected during January and February 2020, and it measures the level of trust, respect, admiration and esteem they have for 100 organisations in Ireland.
The study highlighted that, for the Irish population, community- based organisations pave the way for trust and leadership. Credit Unions scored consistently well in six of the seven reputational drivers, particularly governance.
Killarney Credit Union CEO, Mark Murphy, said everybody on the team was proud to be part of a movement that is regarded so highly across the country.
“Our dedicated staff and volunteers genuinely care about what our members want and this is why we have consistently tailored our services and products to our members’ specific needs,’ he said.
“We are delighted to celebrate this good news and we would like to say a heartfelt thanks to all our valued members for their continued loyalty and support,” Mr Murphy added.
For over 60 years, credit unions have been at the heart of Irish communities, paving the way for financial inclusion and stability and enabling progression in many households and supporting local community initiatives and charities.
“We have forged a strong bond with our members and the wider community of South Kerry. This is not just because of our commitment to the provision of member-driven, not-for-profit savings and loan services, but it’s also due to our programme of sponsorship and donations to local sporting clubs, youth initiatives and charities,” said Mark Murphy.
“We always stand ready and willing to support and assist those living and working in our community,” he added.
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